ABOUT


Lacey-Jay Cropley
Yours truly,
My Story
With over 20 years of creative experience, I’ve built a life around turning ideas into beautiful, tangible things. From handmade crafts to digital design, creativity has always been at the heart of who I am. My work spans across graphic design, branding, illustration, photography, web design, and artisan crafts, blending both traditional artistry and modern digital tools.
I’ve spent years refining my skills in handmade goods, visual storytelling, and brand development, creating pieces that are not only unique but carry the warmth of being thoughtfully made. Whether it’s designing for digital spaces, sketching concepts, crafting textiles, or bringing projects to life, every creation is a reflection of my passion for detail and originality.
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What I Create
At Bloom and Hitch, you’ll find more than products — you’ll find the spirit of creativity woven into everything I make:
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Art & Illustration – watercolours and pressed flowers,
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Handcrafted Goods – crochet plushies, sewed blankets, greeting cards, and more
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Design & Branding – logos, websites, packaging, and marketing visuals
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Photography & Styling – product photography and brand imagery that capture simplicity and beauty
My Creative Journey
From my earliest projects to today, I’ve built a wide range of experience in both traditional crafts and digital design. My creative journey has taken me from designing logos and websites to transforming everyday life into artful creations that can be shared and celebrated.
Every piece carries a part of my story — a mix of rustic inspiration, years of practice, and a true love for making something by hand. My goal is to create work that feels warm, inviting, and authentic, leaving a lasting impression whether it’s on your wall, in your hands, or part of your event.
